Tuesday, December 24, 2019

A Brief Note On Diabetes Mellitus Type 1 - 2221 Words

Abstract Diabetes mellitus type 1 (type 1 DM) was first documented following recognizable reports in the second half of 19th century. More common in children and young adults, it results from the autoimmune annihilation of the beta cells that produce insulin in the pancreas. Consequently, glucose and blood in the urine increase due to the absence of, or reduced amount, of insulin. Symptoms include increased hunger, frequent urination, weight loss and increased thirst. Presently, the cause remains unknown, but explanatory theories offered include being exposed to antigens and genetic susceptibility. Diagnosis is done by checking for abnormalities in blood, such as high sugar levels, and also glucose in urine. Administering insulin injections and providing care are critical for patients’ survival. Other ways of managing type 1 DM include maintaining the level of blood sugar at the targeted range through planning means and exercise. When uncontrolled, type 1 DM can result in reti nopathy, kidney damage and nerve damage. Diabetes Type 1 Occurring as a multisystem disease of the metabolism of proteins, fats and carbohydrates due to the lack of insulin, type 1 diabetes (type 1 DM) has both anatomic and biochemical consequences. The prevalence of type 1 DM is across all ages but usually seen more in children and young adults around puberty. Out of the total population of persons with diabetes, only five percent suffer this form. The body fails to produce insulin, which isShow MoreRelatedA Brief Note On Diabetes And The Treatment Of Type 1 Diabetes Mellitus921 Words   |  4 PagesReview Article Introduction: Type 1 diabetes, also known as insulin-dependent diabetes, is a chronic condition in which body produces little to no insulin due to autoimmune destruction of the beta cells of the pancreas. 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Chronic Pain: Health Assessment History Patitent R.S.’s Medical History consists of End Stage Renal Disease (ESRD) secondary to Diabetes Mellitus Type 2 (DM2) andRead MoreHigh Fidelity Patient Simulation For Nursing Education6315 Words   |  26 Pagesadvantage and production of qualified clinical nurses our institution needs to have a high fidelity lab. This document provides the reasons why the lab is so essential for the students. Table of Contents Title Page †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦1 Cover Page †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..2 Cover Letter †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦3 Executive Summary †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦4 Problem Statement †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..7 Background Information †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Read MorePathogram: Chronic Respiratory Failure Essays7624 Words   |  31 PagesCare |Assessment |Medical/Nursing Diagnoses |Treatment | |Brief review of the patient |Medical Diagnoses: |Therapeutic Modalities | |Age: 86 years old

Monday, December 16, 2019

Luncheon Analysis Free Essays

string(49) " then walked up to Mayfair for my luncheon date\." â€Å"The Luncheon† Jeffrey Archer She waved at me across a crowded room at the St. Regis Hotel in New York. I waved back, realizing I knew the face but unable to place it. We will write a custom essay sample on Luncheon Analysis or any similar topic only for you Order Now She squeezed past waiters and guests and had reached me before I had the chance to ask anyone who she was. I racked that section of my brain that is meant to store people, but it transmitted no reply. I realized I would have to resort to the old party trick of carefully worded questions until her answers jogged my memory. â€Å"How are you, darling? she cried, and threw her arms around me, an opening that didn’t help, since we were at a Literary Guild cocktail party, and anyone will throw their arms around you on such occasions, even the directors of the Book-of-the-Month Club. From her accent she was clearly American, and she looked to be approaching forty but thanks to the genius of modern make-up may even have overtaken it. She wore a long white cocktail dress and her blonde hair was done up in one of those buns that looks like a brioche. The overall effect made her appear somewhat like a chess queen. Not that the cottage loaf helped, because she might have had dark hair flowing to her shoulders when we last met. I do wish women would realize that when they change their hairstyle they often achieve exactly what they set out to do: look completely different to any unsuspecting male. â€Å"I’m well, thank you,† I said to the white queen. â€Å"And you? † I inquired as my opening gambit. â€Å"I’m just fine, darling,† she replied, taking a glass of champagne from a passing waiter. â€Å"And how’s the family,† I asked, not sure if she even had one. â€Å"They’re all well,† she replied. No help there. â€Å"And how is Louise? † she inquired. â€Å"Blooming,† I said. So she knew my wife. But then, not necessarily, I thought. Most American women are experts at remembering men’s wives. They have to be, when on the New York circuit they change so often it becomes a greater challenge than the Times crossword. â€Å"Have you been to London lately? † I roared above the babble. A brave question, as she may never have been to Europe. â€Å"Only once since we had lunch together. † She looked at me quizzically. â€Å"You don’t remember who I am, do you? she asked as she devoured a cocktail sausage. I smiled. â€Å"Don’t be silly, Susan,† I said. â€Å"How could I ever forget? † She smiled. I confess that I remembered the white queen’s name in the nick of time. Although I still only had vague recollections of the lady, I certainly would never forget the lunch. I had just had my first book published, and the critics on both sides of the Atlantic had been complimentary, even if the checks from my publishers were less so. My agent had told me on several occasions that I shouldn’t write if I wanted to make money. This created a dilemma, because I couldn’t see how to make money if I didn’t write. It was around this time that the lady who was now facing me and chattering on, oblivious to my silence, telephoned from New York to heap lavish praise on my novel. There is no writer who does enjoy receiving such calls, although I confess to having been less captivated by an eleven-year-old girl who called me collect from California to say she had found a spelling mistake on page 47 and warned that she would call again if she found another. However, this particular lady might have ended her transatlantic congratulations with nothing more than good-bye if she had not dropped her own name. It was one of those names that can, on the spur of the moment, always book a table at a chic restaurant or a seat at the opera, which mere mortals like myself would have found impossible to attain given a months notice. To be fair, it was her husband’s name that had achieved the reputation, as one of the world’s most distinguished film producers. â€Å"When I’m next in London you must have lunch with me,† came crackling down the phone. No,† said I gallantly, â€Å"you must have lunch with me. † â€Å"How perfectly charming you English always are,† she said. I have often wondered how much American women get away with when they say those few words to an Englishman. Nevertheless, the wife of an Oscar-winning producer does not phone one everyday. â€Å"I promise to call you when I’m ne xt in London,† she said. And indeed she did, for almost six months to the day she telephoned again, this time from the Connaught Hotel, to declare how much she was looking forward to our meeting. Where would you like to have lunch? † I said, realizing a second too late, when she replied with the name of one of the most exclusive restaurants in town, that I should have made sure it was I who chose the venue. I was glad she couldn’t see my forlorn face as she added airly, â€Å"Monday, one o’clock. Leave the booking to me—I’m known there. † On the day in question I donned my one respectable suit, a new shirt I had been saving for a special occasion since Christmas, and the only tie that looked as if it hadn’t been previously used to hold up my trousers. I then strolled over to my bank and asked for statement of my current account. The teller handed me a long piece of paper unworthy of its amount. I studied the figure as one who has to make a major financial decision. The bottom stating in black lettering that I was in credit to the sum of thirty-seven pounds and sixty-three pence. I wrote out a check for thirty-seven pounds. I feel that the gentleman should always leave his account in credit, and I might add it was a belief my bank manager shared with me. I then walked up to Mayfair for my luncheon date. You read "Luncheon Analysis" in category "Essay examples" As I entered the restaurant I noticed too many waiters and plush seats for my liking. You can’t eat either, but you can be charged for them. At a corner table sat for two sat a woman who, although not young, was elegant. She wore a blouse of powder blue crepe-de-chine, and her blond hair was rolled away from her face in style that reminded me of the war years and had once again become fashionable. It was clearly my transatlantic admirer, and she greeted me in the same â€Å"I’ve known you all my life† as she was to do at the Literary Guild cocktail party years later. Although she had a drink in front of her, I didn’t order an aperitif, explaining that I never drank before lunch—and I would have liked to add, â€Å"but as soon as your husband makes a film of my novel, I will. † She launched immediately into the latest Hollywood gossip, not so much dropping names as reciting them, while I ate my way through the potato chips from the bowl in front of me. A few minutes later a waiter materialized by the table and presented us with two large embossed leather menus, considerably better bound than my novel. The place positively reeked of unnecessary expense. I opened the menu and studied the first chapter with horror; it was eminently put-downable. I had no idea that simple food obtained from Covent Garden could cost quite so much by merely being transported to Mayfair. I could have bought her the same dishes for a quarter of the price at my favorite bistro, a mere one hundred yards away, and to add to my discomfort I observed that it was one of those restaurants where the guest menu made no mention of the prices. I settled down to study the long list of French dishes, which only served to remind me that I hadn’t eaten well for more than a month, a state of affairs that was about to be prolonged by a further day. I remembered my bank balance morosely reflected that I would probably have to wait until my agent sold the Icelandic rights of my novel before I could afford a square meal again. â€Å"What would you like? † I said gallantly. â€Å"I always enjoy a light lunch,† she volunteered. I sighed with premature relief, only to find that â€Å"light† did not necessarily mean inexpensive. She smiled sweetly up at the waiter, who looked as though he wouldn’t be wondering where his next meal might be coming from, and ordered just a sliver of smoked salmon, followed by two tiny tender lamb cutlets. Then she hesitated, but only for a moment, before adding â€Å"and a side salad. † I studied the menu with some caution, running my finger down the prices, not the dishes. â€Å"I also eat light lunch,† I said mendaciously. â€Å"The chef’s salad will be quite enough for me. † The waiter was obviously affronted but left peaceably. She chatted of Coppola and Preminger, of Pacino and Redford, and of Garbo as if she saw her all the time. She was kind enough to stop for a moment and ask what I was working on at present. I would have liked to have replied, â€Å"On how I’m going to explain to my wife that I have only sixty-three pence left in the bank,† but I actually discussed my ideas for another novel. She seemed impressed but still made no reference to her husband. Should I mention him? No. Mustn’t sound pushy, or as though I needed the money. The food arrived, or that is to say her smoked salmon did, and I sat silently watching her eat my bank account while I nibbled on a roll. I looked up only to discover a wine waiter by my side. Would you care for some wine? † said I, recklessly. â€Å"No, I don’t think so,† she said. I smiled a little too soon: â€Å"Well, perhaps a little something white and dry. † The wine waiter handed down a second leather-bound book, this time with golden grapes embossed on the cover. I searched down the pages for half-bottles, explaining to my guest that I never drank at lunch. I chose the cheapest. The wine waiter appeared a moment later with a large silver bucket full of ice in which the half bottle looked drowned, and, like me, completely out of its depth. A junior waiter cleared away the empty plate while another wheeled a large trolley to the side of our table and served the lamb cutlets and the chef’s salad. At the same time a third waiter made up an exquisite side salad for my guest that ended up bigger than my complete order. I didn’t feel I could ask her to swap. To be fair, the chef’s salad was superb—although I confess it was hard to appreciate such food fully while trying to work out a plot that would be convincing if I found the bill to over thirty-seven pounds. How silly of me to ask for white wine with lamb,† she said, having nearly finished the half bottle. I ordered a half bottle of the house red without calling for the wine list. She finished the white wine and then launched into the theater, music, and other authors. All those who were still alive she seemed to know, and those who were dead she hadn’t read. I might have enjoyed the performance if it hadn’t been for the fea r of wondering if I would be able to afford it when the curtain came down. When the waiter cleared away the empty dishes he asked my guest if she would care for anything else. â€Å"No, thank you,† she said—I nearly applauded. â€Å"Unless you have one of your famous apple surprises. † â€Å"I fear the last one may have gone, madam, but I’ll go and see. † â€Å"Don’t hurry,† I wanted to say, but instead I just smiled as the rope tightened around my neck. A few minutes later the waiter strode back in triumph, weaving between the tables holding the apple surprise in the palm of his hand, high above his head. I prayed to Newton that the apple would obey his law. It didn’t. â€Å"The last one, madam† â€Å"Oh, what luck,† she declared. â€Å"Oh, what luck,† I repeated, unable to face the menu and discover the price. I was now attempting some mental arithmetic as I realized it was going to be a close-run thing. â€Å"Anything else, madam? † the ingratiating waiter inquired. I took a deep breath. â€Å"Just coffee,† she said. â€Å"And for you, sir? † â€Å"No, no, not for me. † He left us. I couldn’t think of an explanation for why I didn’t drink coffee. Then she produced the large Gucci bag by her side and a copy of my novel, which I signed with a flourish, hoping the head waiter would see, and feel I was the sort of man who should be allowed to sign the bill as well, but he resolutely remained at the far end of the room while I wrote the words â€Å"An unforgettable meeting† and appended my signature. While the dear lady was drinking her coffee I picked at another roll and called for the bill, not because I was in any particular hurry, but like a guilty defendant at the Old Bailey, I preferred to wait no longer than the judge’s sentence. A man in a smart green uniform whom I had never seen before appeared carrying a silver tray with a folded piece of paper on it, looking not unlike my bank statement. I pushed back the edge of the bill slowly and read the figure: thirty-six pounds and forty pence. I casually put my hand into my inside pocket and withdrew my life’s possessions, then placed the crisp new notes on the silver tray. They were whisked away. The man in the green uniform appeared a few minutes later with my sixty pence change, which I pocketed, since it was the only way I was going to get a bus home. The waiter gave me a look that would have undoubtedly won him a character part in any film produced by the lady’s distinguished husband. My guest rose and walked across the restaurant, waving at, and occasionally kissing, people I had previously seen only in glossy magazines. When she reached the door she stopped to receive her coat, a mink. I helped her on with the fur, again failing to leave a tip. As we stood on the Curzon Street sidewalk, a dark blue Rolls-Royce drew up beside us and a liveried chauffeur leaped out and opened the door. She climbed in. â€Å"Goodbye, darling,† she said as the electric window slid down. â€Å"Thank you for such a lovely lunch. † â€Å"Goodbye,† I said and, summoning up my courage, added: â€Å"I do hope when you are next in town I shall have the opportunity of meeting your distinguished husband. † â€Å"Oh, darling, didn’t you know? † she said. â€Å"Know what? † â€Å"We were divorced ages ago. † â€Å"Divorced? † said I. â€Å"Oh, yes,† she said gaily, â€Å"I haven’t spoken to him for years. † I just stood there looking helpless. â€Å"Oh, don’t worry yourself on my account,† she said. â€Å"He’s no loss. In any case, I recently married again† –another film producer, I prayed—â€Å"in fact, I quite expected to bump into my husband today—you see, he owns the restaurant. † Without another word the electric window purred up and the Rolls-Royce glided effortlessly out of sight, leaving me to walk to the nearest bus stop. As I stood surrounded by Literary Guild guests, staring at the white queen with the Brioche bun, I could still see her drifting away in that blue Rolls-Royce. I tried to concentrate on her words. â€Å"I knew you wouldn’t forget me, darling,† she was saying. â€Å"After all, I did take you to lunch, didn’t I? † How to cite Luncheon Analysis, Essay examples

Sunday, December 8, 2019

Introduction to Marketing Honda Accord

Question: Discuss about the Intoduction to Marketingfor Honda Accord. Answer: Introduction: A customer buys services or products for his or her personal use. The behaviour of the consumer during buying particular products or availing a specific service is regarded as the buying behaviour. The buying behaviour also involves the act of people during buying and using of products. The buying behaviour of and individual includes the need of understanding the reasons for which the consumers make the purchase, the factors that influence the purchases made by the consumers along with the altering factors prevailing in the society. It also refers to the process of buying and selecting the products and the satisfaction derived from the usage of the products (Ahn, Cho Han, 2014). The analysis of the buying behaviour has to be done by the organizations or companies so as to know the reaction of the buyers to the impact of the marketing strategy of the company in contributing to the success of the company. The success of the marketing mix is also enhanced by the analysis of the buying behaviour of the customer. Company and Product Background: Honda Accord is a brand name in the world of cars that specializes in the four-wheel drive that is owned by the Japanese multinational manufacturer Honda. Presently, the Honda Accord is owned by Honda Motor Co. Ltd., which is a leading Brand. Honda Accord developed into an iconic brand that encompasses in to a range of four wheelers. Honda Accords are assembled in the plants situated in Tokyo (automobiles.honda.com, 2017). The development and research of the Honda Accord are taking place at the Tokyo engineering centres. The cars of the Honda Accord were manufactured in the plants presented at various place all over the world. The concepts of the Honda Accord are the fort concept vehicle that later became very popular. The second concept of the Honda Accord is the Honda Accord LR version which had the ERAD technology (automobiles.honda.com, 2017). This car was launched as the Honda Accord in various models. This model happens to be the first Honda product to have front wheel drive without any low ratio transfer box. The Sedan Honda Accord Sport is the model of concept vehicle that was designed to replace the Honda Accord Ex. On the other hand, the replacement of Honda Accord Ex will not be exactly like the Sedan Honda Accord Sport concept. The Discovery Vision Concept of the Honda Accord Touring is the fourth concept vehicle that was designed to replace the Honda Accord EX (automobiles.honda.com, 2017). The Decision Making Process Mark is an entrepreneur who has his own restaurant running in Melbourne. He is a Master in Business and graduated from the University of Melbourne. He has been a successful entrepreneur at the age of 30. Mark also had a bachelor of Business degree before he pursued the Master's degree. He is currently staying in Melbourne and aims at expanding his business globally. He decided to choose Honda Accord as his new car. The second respondent for our case is Susan who is a wedding planner in Melbourne. At the age of 42, she has been one of the leading wedding planners in Australia. She completed her Bachelor in Technology degree in the computer science branch in the University of Sydney. After the completion of the engineering degree, she was working in the Information Technology industry before she decided to make her own company where she could experiment with her creativity and passion in the wedding planning sector. She has been in the wedding planning industry for last 18 years and has gained the name, respect, and fame in the industry. After constant research and suggestions, she went on the decision to buy a Honda Accord. The decision making is the process of making decision or choices regarding the identification of a decision, gathering information regarding the product and analyzing the alternative resolutions. Implementation of the steps of the decision-making facilitates in making a deliberate decision. The process of buying behaviour is very vital for the marketing decision of Honda Accord (Burns Bush, 2013). The process of buying behaviour includes the stages that the consumer undergoes through before, during and post buying the product or service, i.e. Honda Accord in this case in the decision making process. The first stage of the buying behaviour and decision-making process includes the identification or recognition of the need of the consumers to buy the product. Mark and Susan could understand the issues or concern that they had in between the state of desired motivation and currently motivated state. Mark stated that he wanted a car that had a good reputation and brand name in the car industry. He also wanted a car that would have a convertible body style (Camerer Yoon, 2015). On the other hand, Susan was looking for a vehicle that has the advanced technologies with an In-control Touch that would help her in gaining more control over the vehicle which influenced her to choose Honda Accord (Sheth Sisodia, 2015). Customers have to go through the stages of the decision-making process in buying the product. In regards to daily purchases, the consumers need to go through the research and evaluation of the information related to the products. However, in this case, the research and evaluation stage could not be ignored by Mark and Susan as purchasing a branded four-wheeler is not a daily purchase rather is a luxury purchase. Therefore, proper research and evaluating the information was done by Mark and Susan (Fill Turnbull, 2016). Purchasing Decision The purchasing of Honda Accord by Mark and Susan was limited by characteristics as the investment made is nominal and at the same time, they would make regular use of their cars. The time period of this limited decision making was completely dependent on the experience of the customers, i.e. Mark and Susan and their knowledge about Sedan Honda Accord as well as the amount of time they had taken to make the decision. According to Gbadamosi, Bathgate Nwankwo both Mark and Susan had made research online where they could gather all the information that was required for them by sitting at home and even while at work (Gbadamosi, Bathgate Nwankwo, 2013). Both these costumers had evaluated the alternatives along the process of evaluation which the alternatives to the customer's evaluation was bound by the choice set by using the information (Weaver, 2014). Both of the customers had been using cars of other brands and were used to using the same cars again and again. They wanted to buy a car with advanced features and technology that would make their driving experience better. The purchase was high involvement in nature as the purchase was made of a branded product involving high expenses. Therefore, buying a Honda Accord is a high involvement purchase (Hair Jr Lukas, 2014). The fourth stage relates to the purchase that Mark and Susan made after going through the internet in order to satisfy their needs. As per Ivanov, et al, the buying decision took place after some weeks of evaluation of the information. Both of them had to go through the test drive so as to gain assurance of their selection of the vehicle. The final stage includes the post-purchase evaluation of the cars that they both brought (Ivanov, et al., 2013). Both of them felt much more comfortable in driving Sedan Honda Accord. Both of them reviewed that the technology involved in the functioning of the car made the driving experience much more rewarding and outstanding (Weinstein, 2013). According to McKenzie-Mohr, the process of perception, motivation, attitude and learning relates to the internal process of a psychological core that is involved in the decision-making process. The perception of the both the customers on being exposed to the external aspects of the vehicles caught their attention. Attention and exposure make up only a part of the available information. On the other hand, learning from the experiences makes a long-term impact on the memory. It could be learned that there are two situations in learning such as low and high involvement learning (McKenzie-Mohr, 2013). The situation of high-involvement learning, in this case, was motivated by the process of learning by the experience of the customers while buying the vehicle. It was found that the customers could experience the real specifications of the vehicle and the difference in driving other cars. The personal involvement in analyzing the features and gaining control of the vehicle through advanced technology made the difference and enhanced the driving experience of the customers (Proctor, 2014). Conclusion: The buying behaviour of the customers was discussed and analyzed in brief in the assignment. The stages of decision making were described with respect to the buying behaviour of the customers buying Honda Accord. The factors that influence the customers to buy the product were illustrated. It was observed that the external sources of information do not determine the satisfaction for the customers after buying the products. The personal experience of the customers both before and after purchasing the product determines the satisfaction of the customers. 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